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For Naritive, this collaboration is more than sponsorship – it’s a chance to demonstrate how technology and creativity can turn ideas into impact. Through our proprietary Ad Stories® and Ad Social formats, we’ll be extending the reach of the event far beyond the physical stage – transforming TEDxJohannesburg’s climate stories into dynamic digital experiences that travel across screens, communities, and continents.

“TEDxJohannesburg Countdown thrives on bold narratives that dare to shake the world,” says Rafiq Phillips, CTO of Naritive and TED Fellow. “Our mission is to ensure that the crucial African perspectives on climate justice and innovation don’t just echo in a room – they resonate globally. Through Naritive’s technology, these conversations will find the right audiences and inspire measurable action.”

A Curated Experience for High-Impact Collaboration

Under the leadership of TEDxJohannesburg Licensee Kelo Kubu, this year’s event has been designed as a high-impact convergence of leaders, investors, change-makers, and innovators – limited to a curated 750 attendees.

• Day 1: Expert-Led Deep Dives – immersive sessions that move beyond the conference hall into practical exploration, from waste-picker circular economies to masterclasses on financing a just transition.
  
  
• Day 2: A Festival of Ideas at NIROX – 14 speakers, including Presidential Climate Commission Deputy Chairperson Crispian Olver and Sangoma and writer Nokulinda Mkhize, will take the stage amidst art, music, and performance at the NIROX Sculpture Park in the Cradle of Humankind.
  
  

From Conversation to Connection

Naritive’s role in the partnership goes beyond amplification –  it’s about engineering sustained attention. Through our platform, TEDxJohannesburg’s stories and climate solutions will reach wider audiences across digital media, extending the visibility and impact of the event. The conversations and innovations showcased will live on through TEDxJohannesburg’s forthcoming Climate Action Showcase and Report – ensuring that the momentum translates into measurable change long after the event concludes.

Together with creative powerhouse Lucky Hustle and media innovator Network X OOH, we’re building an ecosystem where ideas born in Africa can shape the planet’s future.

At Naritive, we believe the path to a sustainable tomorrow runs through Africa – and we’re committed to helping the world listen.

Tickets for TEDxJohannesburg Countdown 2025 are now available. To learn more or join this movement of ideas, visit www.tedxjohannesburg.com.